Setting Up Offers
What is the first thing you need when starting an online marketing campaign. A destination! A Track Revenue Offer is the final destination for all of the traffic you are so savvy at bringing in. P.S. If you didn't know already, it's where all the money comes from too! In essence, the more traffic you bring to an Offer, the more people will download or purchase whatever is being advertised. Once you have this destination, you can create campaigns to run traffic to your Offers. The money that is made from the download or purchase gets passed to you for bringing in all that quality traffic. That means you make the big bucks.
Ka-ching!!!
Here is a Step by Step guide on setting up Offers in Track Revenue:
1. Go to the Campaign > Offer Management Page
2. Hit the Create new Offer Button
3. Set your Offer Name
Feel free to set your Offer Name however you want! Here's a popular Offer naming scheme if you're having trouble.
Example:
"Affiliate_Network_Name - Country - Track Revenue is Awesome"
4. Set your Offer URL
This is the most important part of creating an offer. This is where you set the destination URL that you will send all of your Campaigns to. If you have an Affiliate Network (Advertiser) that gives you the link to bring traffic to, this is where you input the link. If you ARE an Affiliate Network (Advertiser), this is where you put the links you wish to advertise.
Regardless of which you are, you will likely want your Traffic Sources to pass information to you as the traffic comes in. At a minimum, this would be the SubID of the incoming clicks so you can keep track of which click results in a conversion. Note: In the example below, subid
is what the Affiliate Network has named their parameter/tokens for you input information to. [[subid]]
is your Track Revenue token information that you set subid
equal to in order to send your Affiliate Network that piece of information.
Example:
http://AffiliateNetworkUrl.com?subid=[[subid]]
Keep in mind that in the same way, you can also pass other information to your Affiliate Network. Often an Affiliate Network will require you pass certain information into their parameters/tokens. Using Track Revenue's list of tokens, you can input different pieces of information to your Affiliate Network's tokens as needed
Example:
http://AffiliateNetworkUrl.com?subid=[[subid]]&countrycode=[[countryCode]]&landingpage=[[lpid]]
Here, Track Revenue's [[subid]]
, [[countryCode]]
, and [[lpid]]
token information is being passed to the Affiliate Network through their subid
, countrycode
, and landingpage
parameters.
You can view all of the tokens that we support here.
5. Set your Payout
Setting your payout here allows Track Revenue to tell you how much you are getting paid by your Affiliate Network for each of the leads that you bring to the Offer. We will use this payout amount to populate your Statistics information.
6. Add an Offer Description (optional)
You can put whatever description you want here! Often your Affiliate Networks will have a description for you already. This is a great place to copy and paste their description so you can remember all of the details locally on your Track Revenue account instead of having to go to their site each time to check.
7. Set your Affiliate Network (optional)
This menu allows you to set your Affiliate Network to keep track of who has given you this Offer link to run.
In addition, to make things incredibly convenient for you, if you select an Affiliate Network here, we'll also automatically append whatever tokens are associated with that Affiliate Network for you. That way you don't have to keep track of all the parameters/tokens each of your Affiliate Networks require on your own. Talk about easy!
You can learn how to set up your Affiliate Network settings here:
8. Adjust your Hide Referrer Settings (optional)
See our Hide Referrer Reference Guide for details on setting your Hide Referrer Settings.
You Did It!!
Wow! Is there anything you can't do? Clearly, setting up Offers in Track Revenue isn't one of them.
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